The Internet Marketing Strategy I've Seen on the Internet Can be Successful or Just Drive Me Crazy

Learn the most successful internet marketing strategy on the internet and understand why search engines (Google, Yahoo, Bing) are moving toward a content type of marketing when providing their customers with answers to their questions.

There seems to be another predominate type of marketing currently on the internet. Folks put out very little useful information and a capture (landing) page to get your e-mail address and name.

As an IT person I’m not use to this type of advertising, we consistently give information away. After a prospect has read your website or blog they start to know you. Then they may wish to sign up for your ezine. At that time they will give you their e-mail address and name to receive your ezine.

I suppose landing pages are successful, but I don’t like them. I unfortunately have some associated to my training page because these folks are affiliates.

The most successful internet marketing strategy is attraction marketing

Why? Because using this strategy you are building a relationship with your prospect. You are delivering useful information to your customer to help them resolve a problem they may have.

After all, isn't that why the internet was created? To help folks get answers to questions and/or help resolve problems they may have.

By giving your prospects what they are looking for you are prequalifying them and helping them. If they have further interest and feel you can help them they will contact you.

You must understand what your target market is and write to those prospects. These will be the folks that may join your downline because you have answers for them. You are attracting and helping all at the same time.

Search engines are moving toward giving their customers more value

Search engines are looking for information out on the internet and are moving toward avoiding landing pages.

It’s in the search engine company’s best interest to provide useful information to the customer so they can make money. Google has learned how to subtlety advertise and still provide a quality information to their customers.

As search engines change their algorithms to better serve their customers some network markets will be left behind.

Why? Because Google will not display their advertisement landing pages if that is all they are.

The focus is on delivering good useful content to the person searching. If you have not set your marketing up to serve your customer and the search engine you will be left behind.